SUNWARD blossoms over South America with Brazil Project Startup

May 25, 2010

The cooperative agreement has been signed between SUNWARD and its Brazilian agent - SHC Group recently,which indicates SUNWARD Brazil project startup. The Brazil project, which is under the care and guidance of SUNWARD president He Qinghua, is another significant act of marching into Latin America machinery market.

According to SUNWARD Brazil project, SHC Group will build a product exhibition center in Brazil, and initiate 20 distributor depots all over the Brazil. The project also aims at organizing professional salesmen and teams for SUNWARD large piling equipments, compact construction machineries and industry vehicles, containing the after sales; building accessory depots and modern product exhibition in the center countries of Brazil; exploiting market with mature pattern of marketing. For the prospect of 2010, sales volume in Brazil terminal market will up to 12 million dollars, and will approach the volume of 100 million dollars during 3 years. In the near future, SUNWARD will be mentioned on the local top construction machinery sales list.

Brazilian customer is operating Sunward excavator

Taking a photo with Brazil agent

Roberto, manager of Chinese Project Department from SHC Group has a deeply impression on SUNWARD journey of half-month visiting and training. "In the past, I took the idea that Made- in-China equals to low price and quality for granted." He said with strong feeling, "I changed my opinion after investigating deeply into SUNWARD in the period of half-month... I want to launch excellent SUNWARD products into my market, as well as make it clear that Made-in-China equals to the promise of high quality and excellent service." He also showed the determination of building a long-lasting strategic partnership and creating great products and top brand with SUNWARD.

The startup of Brazil project is another signature of successfully practicing SUNWARD internationalization strategy. Depending on the high quality and excellent after sales, SUNWARD brand will blossom and yield fruits on the other end of Earth – the vast beautiful Brazil land.

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