Market by Quality - Lovol Booth Popular in the International Exhibition for Agro, Food and Drink Products, Packaging and Processing Equipment

February 06, 2017

“I bought a 50 HP Lovol tractor in 2015 for the field work and transport operation. It has been used for more than one year up till now, but fault rarely appears. Also its accessories service is accessible in time. I am very satisfied. I saw the third generation of Lovol tractors at this Exhibition. The appearance, configuration and technology all improve a lot. Now I am ready to order another 60 HP Lovol tractor,” a client from Tbilisi said.
On November 1, the International Exhibition for Agro, Food and Drink Products, Packaging and Processing Equipment was inaugurated in the Exhibition Centre named Expo Georgia in Tbilisi. By virtue of the fashionable appearance and advanced technology, Lovol TE254, TB504 and TB604 tractors attracted the attentions of users and industry experts in this Exhibition. During this Exhibition, the staff with Lovol entertained about 90 clients, and signed on-site sales contracts for about 20 tractors which could be CNY 1 million in worth.
Georgia enjoys rich agricultural resources traditionally, and its cultivated land and forest land cover 85% of the national land area. Its soil and climates are vertically distributed. Climate conditions all year round make it possible to grow many crops, including wheat, corn, and various kinds of melons, fruit, and tea. The third-generation Lovol tractors presented this time are targeted to Georgia’s market, suitable for the local field work. The tractors of this generation are equipped with high-torque engine, high-strength chassis and synchronizer gearbox, which not only are more effective, fuel-efficient, but also improve the reliability and durability comprehensively. The booth of Lovol in this Exhibition is crowded. The buying intention of clients was so strong that 8 Lovol tractors were sold on the first day of this Exhibition.
It is known that over 700 tractors have been sold in the local market during four years since the first Lovol tractor was exported to Georgia in May 2012. Lovol also built a service center in Georgia to establish a completed marketing and service channel. At the same time, Lovol staff work hard to have an understanding of the user needs and timely solve problems that users have met in the use of products. By doing this, Lovol can provide the users with operation guidance and service support. Also localized operation can be realized in an effective manner.
Regarding Georgia as a key overseas market, Lovol will continue to play the role of a good helper in the local agricultural and social developments in 2017. Aiming to be the most competitive Chinese machinery manufacturing enterprise in this region, Lovol would endeavor to face the difficulties and challenges steadfastly.

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